We firmly believe that the aviation industry has the capability to successfully transition towards sustainability. Time is of the essence! Many people will need to embrace change and adopt new ways of working. Information design can play a crucial role in this transition towards sustainability. We’re eager to show you how!
Imagine this: you're a manager at an airline company and you're tasked with implementing a new sustainability strategy. You need funds for investing in new technologies, like electric or hydrogen airplanes and vehicles. People need to be trained in new processes. And infrastructure and buildings need to be updated.
You're already convinced about the necessity of these changes, but you notice resistance from some employees. Not everyone is equally motivated to engage with these changes. But why? Because they lack a clear understanding of what these changes mean, why they're necessary, what the pros and cons are, and what direct impact it will have on them.
Implementing change within organizations often meets resistance. Employees are accustomed to existing processes and can fear the unknown. They wonder about the impact on their role and if they'll need to learn new skills. Moreover, doubts may exist about the necessity and benefits of the change. This often leads to unrest and uncertainty, complicating the implementation of changes.
Effective change management starts with clear communication. And this is exactly where information design can make a crucial contribution. For example, by using clear visual aids to explain why a change is necessary and the benefits it will bring. By making training sessions more engaging and effective, supplementing them with infographics and explanatory animations, or an interactive quiz to test knowledge afterwards. Or by gathering input from employees and involving them in workshops, supported by a live illustrator.
Under the motto "practice what you preach", we've created a freely usable infographic for professionals within the aviation industry, featuring the key innovations and changes within the sector. This infographic can be used as a conversation starter or as an overview of the theme of sustainability within the aviation industry.
Feel free to use the infographic in presentations, meetings, or share it within your network! We would greatly appreciate it if you leave our name intact and give this post on LinkedIn a 👍 thumbs up, so your colleagues can see the infographic too. Of course, we're also eager to brainstorm on how we can support you in your projects.
"It's wonderful to see that information design contributes to perspective and success within large projects for clients such as the Royal Marechaussee, KLM, Schiphol, and SkyNRG."
There are countless innovations and initiatives contributing to the reduction of CO2 emissions in the aviation sector. Think about electric flying, hydrogen airplanes, bio-kerosene, synthetic kerosene, more sustainable catering and other developments in aviation. Below, we explain how information design can contribute to the success of some of these initiatives by effectively pitching them, explaining them to employees, or convincing people of their necessity.
Explainer animations simplify complex concepts into digestible visual content, enhancing audience understanding. By using engaging storytelling techniques, they hold viewers' attention, increasing information retention.
Infographics simplify and visualize data, making complex information easy to understand at a glance. By combining visuals with minimal text, infographics can make abstract or dense information more engaging and memorable.
Data visualizations transform raw data into visually compelling representations, allowing for quick comprehension. They enable the identification of patterns, correlations, and trends that might not be apparent in raw data alone.
Visual consultancy harnesses the power of visualization to enhance collaboration and communication, facilitating understanding and engagement among stakeholders. Large drawings convey new strategies, provide roadmaps and foster alignment.
Visually enhanced e-learnings utilize infographics, explainer animations, interactive quizzes, and gamification to create engaging learning experiences. They enhance comprehension, increase fun, and improve knowledge retention.
Live drawing during meetings, congresses, and stakeholder engagements offers several benefits. It visually summarizes discussions, aiding comprehension and retention. It promotes engagement and participation.
Do you work in the aviation industry and want to learn more about how information design can contribute to the success of your projects? Get in touch with us! Our team of consultants, creatives, and developers is ready to help you develop effective communication that clearly and convincingly delivers your message. Together, we can accelerate the journey to a more sustainable future for the aviation industry!